Lullay
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Lullay Terms of Service

Effective: [DATE] · Draft v1 — requires attorney review before public launch. Written in plain English on purpose; where a court would read it differently than a tired parent would, we intend the parent's reading.

What Lullay is (and isn't)

Lullay is a sleep coaching and education app for parents and caregivers, including a voice coach called Nana. Lullay is not a medical device and does not provide medical advice, diagnosis, or treatment. Nothing Nana says replaces your pediatrician. If you believe your child is experiencing a medical emergency, call 911 (US) or 811/911 (Canada).

Who can use Lullay

You must be at least 18 and able to enter a contract. Lullay is a tool for adults caring for children; it is not directed at children and children may not use it.

Your account and your data

You sign in with your Apple account. Your baby's sleep data lives on your device, as described in our Privacy Policy, which is part of these terms. You own your data; you can export or delete it at any time.

Subscriptions and billing

  • The free trial is 7 nights, full-featured, with no payment method required.
  • Paid plans (Lullay Membership, and one-time Sleep Programs when available) are billed through Apple's App Store. Pricing is shown in the app before you pay.
  • Subscriptions renew until cancelled. Cancel anytime through your App Store settings; cancellation takes effect at the end of the current billing period. Refunds are handled under Apple's App Store policies.
  • Tracking and the dashboard remain free even without a subscription.

Acceptable use

You agree not to:

  • use Lullay in a way that breaks the law or harms others;
  • attempt to bypass safety features, probe, overload, or reverse-engineer the service, or resell access to it;
  • use the website demo through automation or in volumes a human family wouldn't.

Coaching content and AI honesty

Nana's coaching is generated by AI grounded in a professional sleep-coaching curriculum and published pediatric guidance. We test her against a safety evaluation suite before every release (see our Safety page), but AI can still be wrong or incomplete. Use your judgment, follow your pediatrician, and treat Nana as a coach — not a clinician.

Intellectual property

Lullay, Nana, the app, the website, and their content are ours or our licensors'. We grant you a personal, non-transferable license to use the app for your family. Your data remains yours.

Disclaimers and limitation of liability

Lullay is provided "as is" and "as available." To the maximum extent the law allows, we disclaim implied warranties and are not liable for indirect, incidental, or consequential damages. Our total liability for any claim is limited to the amount you paid us in the 12 months before the claim. Nothing in these terms limits liability that cannot be limited by law.

Ending things

You can stop using Lullay and delete your data at any time. We may suspend or end access for breach of these terms, with notice where practicable.

Changes, law, and contact

If we materially change these terms, we'll notify you in the app before the change takes effect. These terms are governed by the laws of [STATE/PROVINCE — attorney to confirm], excluding conflict-of-law rules. Questions: [email protected].

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Lullay provides sleep coaching and education, not medical advice, diagnosis, or treatment. Always consult your pediatrician about your child's health. © 2026 Lullay.